1. LOTUS PI – the company has been chosen as the Official Representatives for FASHIONAIRES for the Middle East region. They are also the founders of Bahrain Fashion Week.
2. Fashionaires (because of its explosive popularity and success) has also expanded to Italy and is now looking to open in the United States and in Asia as well, and has also attracted thousands of followers worldwide in just over a year!
3. How the name came about? In the words of Oliver: “I used to say that we were millionaires in fashion, meaning that we lived, breathed and slept fashion. The name Fashionaires came to me one thoughtful day in March. I was thinking of a lifestyle brand which can be seen and respected; Fashionaires came from millionaires. The philosophy behind this is to be rich in life you must first be naked and anything that you put on will enhance this. It is not the clothes that make the man who he is; it is the man who makes the clothes.”
4. Fashionaires is not a brand; it’s more than that. It’s a lifestyle! Live, breathe, feel, be a FASHIONAIRE.
5. As Oliver Morris brilliantly puts it, “we’re not cutting edge, we cut the edge.” What he has to say about Bahrain: “Bahrain excites me because of the cultural differences and the unknown. Just thinking of the name Fashionaires Middle East conjures up magical fantasies. The possibilities are endless. I cannot wait to see what the Bahrain team are going to do next. We are always in discussions regarding future projects and collaborations. It will change the perception of fashion in the region without a doubt and I know it is in the safest hands possible.”
6. Fashionaires Middle East brings yet another international concept to the local market. The events created will be focused around fashion and luxury and will range from art-gallery events, nightlife parties, never-before-seen photoshoots, store launches, brand launches and many more unique concepts.
7. Prior to Fashionaires, founder Oliver Morris worked on dozens of shows for every Model Magazine, PricewaterhouseCoopers, Marriott and Merrill Lynch attracting big names as US rap and movie star Ludicrous, Timberland and the world’s number 1 music producer, while other events attracted Vogue UK, Dolce & Gabana, Fashion TV, American News Week and some of the UK’s music celebs.
8. Fashionaires conducted the biggest photoshoot ever organized on the island called “FASHION CIRCUS” with a team that includes 3 primary photographers, 5 secondary photographers, 11 models, 2 fashion stylists, and 6 hair and makeup stylists.
9. An exciting fashion and lifestyle newsletter, “THE FASHIONAIRES TIMES”, will be launched in November highlighting the hottest news, events and fashion trends from London, Italy and the middle east.
10. We’re here to finally create an elite network of the crème de la crème of Bahrain. Think you got what it takes to be a part? Email us: info@fashionaires.me
